While the findings of a cooperative project to evaluate the viability of programs to economically recover discarded plastic beverage containers have shown positive results, one major industry player believes the numbers are skewed in favor of the study's sponsors' preferred recover methods. The report, "Understanding Beverage Container Recycling: A Value Chain Assessment," is the result of a cooperative effort initiated by Atlanta-based Businesses and Environmentalists Allied for Recycling (BEAR), a project of Global Green USA, and supported by certain environmentalists, soft drink producers, recyclers, and government agencies.